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Remake of a dark text-only ad for the fictional brand Upwise: 'We're saying goodbye to the $20 price' with a deadline.
4:5 · 1080×1350PNG ↓
Remake of a dark text-only ad for the fictional brand Upwise: 'We're saying goodbye to the $20 price' with a deadline. Square version.
1:1 · 1080×1080PNG ↓

Our remake for Upwise, a fictional brand. Names, reviews and numbers are illustrative; the original pattern is not reproduced. Built as HTML and rendered to PNG, so every word is editable.

Text onlyEducationSales

'We're saying goodbye' text-only deadline

“WE'RE SAYING GOODBYE to the $20 price.”

No image, no product, just a dramatic statement on a dark background. The headline sounds like a farewell, the body reveals it's the price that's leaving. A favourite retargeting closer for course apps.

Why it works

  • A goodbye headline creates curiosity: who's leaving? The reveal rewards the read.
  • Text-only creatives look like announcements, and announcements get read.
  • The deadline is in the creative itself, so the urgency survives without a caption.
  • It costs nothing to produce and can be refreshed weekly.

How to adapt it

  1. 1.Only announce a price change that is actually happening, on the date you state.
  2. 2.Keep the body to two sentences: what's changing, and what the viewer can still do.
  3. 3.Use one accent colour for the thing that's leaving.
Seen in: online courses and subscription apps (retargeting). See live examples in Meta Ad Library ↗

Prompts to remake it

Fill in the [BRACKETS], then run it.

Copy prompt · ChatGPT / Claude
Product: [PRODUCT]. What's really changing and when: [CHANGE + DATE].

Write 6 text-only deadline ads. Each has: kicker (max 4 words), a dramatic headline (max 7 words) that hides the reveal, a body (max 30 words) that reveals what's changing and what the viewer can still do, and a deadline line. Mark the key word in headline and body with [[ ]]. Styles: farewell, confession, rule change, last call, thank-you, insider tip.
Image prompt · GPT Image / Midjourney
4:5 text-only ad, solid near-black background, small orange uppercase kicker 'A SHORT ANNOUNCEMENT', huge heavy white uppercase headline 'WE'RE SAYING GOODBYE' with 'GOODBYE' in orange, a two-sentence grey body text, a thin rule, a monospace deadline line and a small wordmark. Stark, typographic, no images.
Go further
Pricing Page and Paywall Audit

Makes sure the page this ad sends people to shows the same price and deadline.

View in catalog
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